
Overview
In the fiercely competitive world of online retail, fashion brands must fight to stand out. One UAE-based fashion startup, “Moda Arabiya”, approached TechAdisa, the best digital marketing company in Dubai, with a challenge: increase their brand visibility, drive online traffic, and boost conversions — without breaking the bank.
With TechAdisa’s expertly designed and affordable digital marketing services in Dubai, the brand experienced a remarkable 350% return on investment (ROI) within just 6 months.
Client Background
Company Name: Moda Arabiya
Industry: Online Fashion Retail
Target Market: UAE & GCC countries
Platform: Shopify-based eCommerce store
Monthly Budget: AED 25,000
The Challenge
Despite offering quality and affordable fashion, Moda Arabiya faced:
- Low website traffic (<2,000 monthly visitors)
- Poor social media engagement (<0.5% engagement rate)
- High bounce rate (72%)
- Conversion rate stuck at 0.9%
- No structured ad campaigns or content strategy
They needed a digital marketing company in Dubai that could deliver results on a modest budget, and TechAdisa stepped in with a clear, performance-oriented roadmap.
TechAdisa’s Digital Marketing Strategy
As a provider of top-tier digital marketing services in UAE, TechAdisa deployed a 360° Digital Growth Framework, focusing on:
1. 🔍 Search Engine Optimization (SEO)
- On-page & technical SEO audit
- 40+ targeted Arabic and English keywords
- Created 20+ blog posts based on search intent
- Backlinking to 150+ high-authority sites
Result:
- Website traffic grew from 2,000 to 12,500 monthly visitors
Result:
- Website traffic grew from 2,000 to 12,500 monthly visitor
- Organic traffic up by 525% in 6 months
2. 📱 Social Media Marketing
- Created engaging Reels and carousels for Instagram & TikTok
- Influencer collaborations with 10 micro-influencers in Dubai
- Scheduled 90-day content calendar with CTAs and hashtag strategy
Result:
- Instagram followers grew from 3,200 to 18,500
- Engagement rate surged from 0.5% to 4.2%
- Reels reached over 750K views cumulatively
- oogle Ads: Search + Shopping campaigns
- Facebook/Instagram: Dynamic product ads
- Retargeting: Website visitors, cart abandoners
Campaign Highlights:
- Average CPC: AED 1.80
- CTR: 6.3%
- Conversion rate: 3.9%
- ROAS: 4.5x
Revenue Generated via Ads: AED 230,000+ in 6 months
4. 🛒 Conversion Rate Optimization (CRO)
- Heatmap analysis with Hotjar
- A/B testing on product pages and CTAs
- Simplified checkout process
📈 Result:
- Bounce rate reduced to 41%
- Conversion rate increased to 3.9%
- Average order value rose by 23%
Why TechAdisa?
With its holistic approach, TechAdisa proved once again why it’s known as the best digital marketing company in Dubai. The company blends data-driven strategy with creative execution, offering affordable digital marketing services in Dubai that actually scale.
Results Snapshot (6 Months)
Metric | Before | After | Growth |
Monthly Website Visitors | 2,000 | 12,500 | +525% |
Conversion Rate | 0.9% | 3.9% | +333% |
Instagram Followers | 3,200 | 18,500 | +478% |
Ad Spend ROI | – | 4.5x | – |
Revenue from Ads | – | AED 230K | – |
Engagement Rate (Instagram) | 0.5% | 4.2% | +740% |
🔚 Conclusion
Moda Arabiya’s journey is a prime example of how a strategic partnership with TechAdisa, a leading digital marketing company in Dubai, can deliver exponential growth — even on a limited budget.
Whether you’re a startup or an established business, TechAdisa’s digital marketing services in UAE are tailored to turn your goals into measurable outcomes.
Ready to Scale Your Brand?
Let’s create your success story today.
🌐 Visit: www.techadisa.com
📩 Email: support@techadisa.com
📞 Call: +91 96503 85672